

Fitbit
Fitbit
An early bet on an entirely new behavior.
An early bet on an entirely new behavior.


Sector:
Consumer
Hardware
Health
Founded In:
2007
Website:
James and Eric believed wearables could change health, long before “10,000 steps” was a daily ritual. We saw behavior turning into a major market — and supported the team that made it real through the Fitbit IPO.
Partners Since:
2008
Lead Partner(s):
Jeff Clavier

Stage:
IPO
All
Seed
Early (A+B)
Growth
Acquired
IPO
All
Andy McLoughlin
Jeff Clavier
Amy Saper
Susan Liu
Tripp Jones
All
B2B Applications
Developer Tooling, Infrastructure & Security
Consumer & Marketplaces
Frontier Tech/Hardware
AI/ML
All
Seed
Early (A+B)
Growth
Acquired
IPO
All
Andy McLoughlin
Jeff Clavier
Amy Saper
Susan Liu
Tripp Jones
All
B2B Applications
Developer Tooling, Infrastructure & Security
Consumer & Marketplaces
Frontier Tech/Hardware
AI/ML